Blogs

Learn about new PubNub releases, industry trends, and app development tips.

How We Halved Our Latency by Rewriting Presence Service API in Rust
Product UpdatesFeb 26, 2025

How We Halved Our Latency by Rewriting Presence Service API in Rust

Learn more about how we’ve improved our Presence Service by rewriting the architecture in Rust and how we are continuing to reduce our global memory and CPU consumption.
PubNub logo
Stephen Blum
Live Audience Polling System
Real-TimeFeb 25, 2025

Live Audience Polling System

Engage your audience in real-time with a live polling system that collects and processes votes instantly across web, mobile, SMS, and social media platforms.
PubNub logo
PubNub Labs Team
Gamifying Your Application With Real-time Interactivity
Live StreamingFeb 24, 2025

Gamifying Your Application With Real-time Interactivity

Transform your passive users into active participants by gamifying your application with PubNub SDKs, Functions, and App Context. Learn how real-time engagement motivates your users to come back for more.
PubNub logo
Markus Kohler
2025 Push Notifications for eCommerce Technical Guide
Digital CommerceFeb 20, 2025

2025 Push Notifications for eCommerce Technical Guide

Discover how pushes boost eCommerce sales with real-time updates, personalized offers, and targeted messaging. Learn the best practices and key strategies
PubNub logo
PubNub Labs Team
Optimize Fan Engagement with Real-Time Sentiment Analysis
Sports Media EngagementFeb 17, 2025

Optimize Fan Engagement with Real-Time Sentiment Analysis

Real-time sentiment analysis can transform fan engagement when watching sports, media, or live entertainment
PubNub logo
Stephen Blum
Deliver Personalized Content to Your Stream Audience
Live StreamingFeb 16, 2025

Deliver Personalized Content to Your Stream Audience

See how PubNub can deliver tailored promotions and notifications to your stream viewers in real-time, based on user preferences and what is happening on the stream
PubNub logo
Darryn Campbell
The Gaming Industry’s Revenue-Boosting Influence on Streaming Platforms
GamingFeb 12, 2025

The Gaming Industry’s Revenue-Boosting Influence on Streaming Platforms

Streaming platforms use gaming strategies like interactivity, personalization, and rewards to boost engagement, retention, and community-driven experiences while overcoming scalability challenges.
PubNub logo
Michelle Krasniak
What is network inventory?
GuidesFeb 3, 2025

What is network inventory?

Get full visibility into your network! Learn how Network Inventory tracks assets, reduces packet loss, optimizes performance, and enhances security
PubNub logo
PubNub Labs Team
RCS Messaging Protocol
GuidesJan 30, 2025

RCS Messaging Protocol

Upgrade SMS with RCS! Rich media, read receipts, encryption & more. Learn how it compares to WhatsApp & iMessage. Detailed Dev insights & benchmarks inside!
PubNub logo
PubNub Labs Team